Your clients count on you to recommend cover that works when it matters most.
That's why we've enhanced our Group Critical Illness cover - making it clearer and more flexible. It's easier to support more people with broader protection, simplified definitions and help when it's needed.
"We're constantly evolving our GCI cover to make protection more inclusive, definitions clearer and to give faster support. You can feel confident your clients are getting cover that's relevant and makes a difficult time more manageable."
Steven Browning - Aviva Group Protection, Propositions
Better definitions, better outcomes
Enhancements aren’t always about adding new definitions but redefining the existing ones to make our cover even broader.
Faster claims
We’ve made claiming on GCI easier. For certain operations, employees can now receive payment once added to the NHS waiting list – no need to wait for the procedure.
Inclusive family protection
Family looks different to everybody, so we’ve expanded our child definition to include legal guardianship and surrogate children (where legal guardianship has been granted)
Because every child and their family deserves support when they need it most.
Taking our cover further
We’ve added necrotising fasciitis (a bacterial infection) to our list of defined illnesses.
Redefining and broadening our cover
We’ve also made improvements to some existing definitions and removed a number of inclusions.
Extended definitions
Exclusions removed
Note: These exclusions have been removed from specific conditions only, not across the entire policy.
These enhancements are automatically included within the policy and will apply to all new quotations and rate reviews for
Group Critical Illness schemes.
Group Critical Illness cover brought to life
See how our cover has helped support employees when they needed it most.
Transcript for video Alex's prostate cancer story - Group Critical Illness
I’m Alex, I’m 57 years old, and in March 2024 my life changed. I was diagnosed with aggressive prostate cancer.
I was working, and still continue to work, for a small family run firm, with about 15 employees, as a financial adviser.
I’ve always been active. I remain an active member of the local rugby club and have a great social life, and my health seemed fine.
At the time, I had no symptoms for cancer, but my partner had been badgering me to ensure that I go and get the PSA test, to check for prostate levels in my blood.
The nurse wasn’t keen at first as it’s not a normal, automatic test.
What they found with the test results, the GP said ‘I’m not too concerned, but I think it’d be worth sending you for an MRI scan’.
At the time, I didn’t expect to be diagnosed with prostate cancer, I felt fine. But I was remarkably sanguine when they told me the news. I guess I’d prepared myself for the worst and hoped for the best.
My mind immediately turned to ‘what’s the best route for me?’
I decided that the radiotherapy route was the best route.
I also began monthly hormone therapy injections. It basically puts your hormones into the menopause state, which is an interesting experience, and thankfully just temporarily.
I had other treatments too.
I needed to pay for travel for lots of my appointments and to take time of time off work, which my employer was fantastic about.
But at the time, it was the treatment that was important, not the finances. I wasn’t thinking about how is this going to impact on my financial side.
I didn’t tell many people originally, because, I think with cancer, it’s one of those ones where, you know, you’re going on this journey on your own, to a certain extent, and, I just told a few close confidants.
It was one of my colleagues who reminded me about the critical illness cover that I have with Aviva. And that nudge was a little ironic, given it’s a policy I recommend to all my clients, but I wasn’t necessarily thinking about it for myself at that immediate moment in time.
And I must admit, I was blown away by how simple it was to claim. I completed a short form, and my case manager did the rest.
I then got notified that my claim had been accepted and payment was made.
It allowed me to have support for the costs of going to these treatments, for medical costs, and also give me the option, should I wish, to do things like pay off a mortgage, to take the pressure off you financially.
It alleviated some of the stress associated with such serious illnesses as cancer.
So I’m glad the policy was there for when I needed it. You hope never to have to claim on a critical illness, I’d rather not have claimed on the critical illness policy, but when I need to, it was there for me.
Having now become a statistic, I now know at first-hand how important it is to have that critical illness in place.
For more information on Aviva Group Critical Illness cover, contact your employer, financial adviser or your usual Aviva contact. Or visit us online, at aviva.co.uk or search Aviva advisers.
Transcript for video Kirsty's story
My whole understanding of what insurance policies and insurance companies can do has changed.
Hi, my name is Kirsty. I'm in my early fifties and I was quite happily going through life, working, living at home with my dog, out and about.
Around about my 50th birthday in the march, I got a call for a mammogram and they discovered a primary but advanced tumour, and I remember sitting with the breast care nurse who was lovely, and I remember her asking me to put my arms above my head as she drew onto the affected breast and told me that I had a large lump in there.
And I just remember looking out of the window trying to catch my breath, looking at the people walking by and thinking, life is never going to be the same.
Everything changed. It's been really hard. It's been two years out of my life now. So the last thing
you want at that point in your life is to have to worry about whether or not you're going to be able
to feed yourself, heat the house, run the car… and that's where the insurance policies came in.
So one of the policies was the income protection. That was just a real lifeline in many ways.
There's a lot of expense that I wasn't expecting to have, like little silly things that all stack up like
car parking at the hospital, maybe extra dog walking and maybe a cleaner. So that's been a big eye opener for me.
I also had critical illness cover. It's been a huge source of support in the sense that it's given me
peace of mind. I hadn't even realised that there was more to the policy than just ‘just’ paying me out, paying money.
I was really surprised to get the rehab support, I had no idea that that would be included when I thought of insurance policies, I just thought of finance.
My whole understanding of what insurance policies and insurance companies can do has changed.
Group Income Protection offers early intervention and rehabilitation support services, these are
non-contractual benefits that Aviva can change or remove at any time.
Group Income Protection pays out if during the policy term, you’re unable to work due to illness or
injury and suffer a loss of earnings as a result.
Group Critical Illness pays out if, during the policy term, you’re diagnosed with one of our list of
critical illnesses that meets our definition, and you survive for at least 14 days.
For both products, there is no cash in value at any time
Your financial adviser or employer can explain how the products work and when they would pay out.
Transcript for video Emma's story - Critical Illness claim
Emma: I went for the results, and the consultant’s first words when I sat down in the office were, “I’m really sorry. It’s not good news.”
Emma: I'm Emma, I'm a children's nurse. I’m currently working in education. I have grown-up children 23 and 25, and I'm currently undergoing treatments for lobular breast cancer.
Emma: I had some lumps in my breast. I had an operation to remove what they thought was three fibroadenomas. They'd removed the fibroadenomas, but they'd found invasive lobular carcinoma.
Emma: That was a big shock because I really wasn't expecting that. My second operation was planned. It was quite an extensive operation, but unfortunately, when I got the results of that one, they'd found five different tumours, quite a lot more cancer than they had expected. They'd also found that it was in my sentinel lymph nodes. I had to have a mastectomy and they checked some more lymph nodes, again, not expecting them to be positive, but there were a couple that were positive.
Emma: I started chemo, and then I'll still need some radiotherapy and I’ll need some hormone therapy, probably more long-term. This was all quite a lot because originally, I was told I'd need about eight weeks off work. I looked at my critical illness insurance. Your head is in a spin with everything going on, but that was the one thing that looked positive.
Emma: There's not very many positives about being diagnosed with breast cancer, and there's so many worries that you have, but actually, this was something that I could do actively. The claim process was really easy. When the claim was paid, it was a lot of relief. I was very lucky, and I get good sick benefit, I get six months full pay, six months half pay, but I realized that I would probably be going to half pay. And actually, having my mortgage paid was a complete relief.
Emma: Chronic illnesses take a long time. You need the cover, to cover you while you're ill. It's an expense you can't afford not to take. But I'm just so grateful that we bought that policy.
Critical illness insurance pays out a lump sum and is designed to help support you and your family financially.
It’s there to help you focus on your recovery without worrying about how the bills will be paid.
You can choose how long you want the policy to last and the amount of money you’re covered for.
Your financial adviser can explain how Aviva’s critical illness works and when it would pay out.
For protection that evolves with them - we've got it covered
From faster claims to broader definitions and inclusive family protection - our enhanced Group Critical Illness cover reflects what you clients need today.
Curious about the changes?
The article breaks down what's new and why it matters.
Aviva Group Critical Illness
Want more information about the cover - including wellbeing services, technical guides, and how our cover supports your clients?