Our platform, your springboard

Welcome to our A-rated Platform

How we support you

At Aviva, our strength and scale is fixed firmly where you need it – on the future.

Our technology can integrate seamlessly with your systems and our flexible investment options work for you and your clients.

Over the years, we’ve invested millions into doing the basics brilliantly, so it’s no surprise that more advisers are choosing to work with the Aviva Platform than any other provider. ¹

All of this from a Platform which is transparent with charging, driving value for you and your clients.

Why choose the Aviva Platform?

The flexible investment options you need

Thousands of funds and Exchange Traded Instruments
Solutions managed by Aviva Investors, including the Smooth Managed Fund range, which aren't available elsewhere
Over 90 Discretionary Investment managers

Comprehensive reports and market leading ESG tools

Client reports that are clear and comprehensive; you can tailor your content order and add your branding
Align your clients’ investments to their values and beliefs with our advanced ESG tools

Support and training you can rely on

Access platform adoption consultant training and onboarding, along with extensive online resources
Working closely with you, we have improved adviser satisfaction over the last three years ²

More for your clients

47% of advisers choose Aviva as their main platform as it is preferred by clients ³
Online client portal, MyAviva, where clients can view their investments at any time

¹ By number of adviser relationships. ² By Aviva Wrap primary and secondary users. ³ By reasons to favour your main platform provider. All from Investment Trends 2023 UK Adviser Technology & Business Report

Investing for the future

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Transcript for video Transcript

You need a strong platform

You need the Aviva Platform

Investing is about the future

A future built on strong foundations

The Aviva Platform gives you just that

Designed for advisers from the ground up

We’ve listened to your feedback

And now by being brilliant at the basics

We’ve grown something better

A platform that puts you and your clients first

With flexible investment options

Access to funds exclusive to Aviva

Seamless fintech integration

And our renowned ESG tools

Which aligns investments with your client’s values

It’s no wonder the Aviva Platform is one

…of the most chosen providers in the market

Ready for the future?

You need a strong platform

You need the Aviva Platform

Aviva Life Services UK Limited. Registered in England No. 2403746. Registered Office: Aviva, Wellington Row, York, YO90 1WR. Authorised and regulated by the Financial Conduct Authority. Firm Reference Number 145452.

LF50507 08/2024